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How to Support Sustainable Fashion

Educate yourself on how you can support sustainable fashion and in turn, the environment.

It’s no secret that the environment continues to undergo harm; we are constantly putting our planet in jeopardy. Today the word “sustainability” is thrown around somewhat haphazardly. In regard to fashion, it is often misunderstood. Due to the huge impact of fashion brands and supply chains on the environment, it’s incredibly important to understand what it really means to practice sustainable fashion.

1. Avoid Fast Fashion

Fast fashion is an industry that uses cheap materials to make clothes extremely fast. Common chains include H&M, Uniqlo, and Zara. Although tempting, fast fashion is harmful to both consumers and the environment. Pieces are not meant to last, which encourages us to keep buying more. In addition, fast fashion contributes to negative environmental impacts including water pollution, toxic chemicals, and textile waste which can also be harmful to animals.

2. Thrift

In addition to benefits such as finding unique and cheaper pieces, thrifting is a great way to support sustainable fashion. Thrifting reduces water footprints, uses fewer chemicals, and consumes less energy. In addition, it is beneficial to consumers, because it poses the question: Do I truly need/want these items? How long will this last? Will this go out of style? Thus, you can become a more thoughtful consumer.

3. Buy Sustainable Materials

Much of the clothing we buy is made of cotton, which is not necessarily portrayed as harmful. However, cotton is often made with an abundance of pesticides, herbicides, and insecticides that can make be extremely toxic to humans. In addition, its huge water consumption has major effects on ecosystems all over the world. Instead, consider opting for eco-friendly materials such as hemp, linen, and Lyocell.

4. Donate, Repurpose, or Recycle

Supporting sustainable fashion doesn’t solely consist of making conscious decisions about buying. You also must consider how you treat the clothes you own. Once you’ve outgrown clothes or are simply not into them anymore, instead of just tossing clothes, consider recycling, donating, or repurposing. Textile recycling (i.e. clothing) makes a huge impact on the environment, namely in regards to waste. When you don’t just throw out our clothes, you are helping to reduce greenhouse gasses, save landfill space, and conserves energy. These are all important ways you can be helping the environment. An alternative to recycling is donating – this helps the multitude of people in need. Moreover, popular organizations include the Red Cross, The Salvation Army, and Project G.L.A.M. Finally, if you don’t want to part with your clothes, you can get creative and repurpose items into different DIY items, bags, or accessories.

5. Research Brands

Although in an ideal world our favorite brands would be completely transparent, this is not the case. However, by doing a little research, it is easy to discover whether companies are eco-friendly. Look into the materials used and the general missions of brands. Becoming more educated is one of the most important steps in fighting against anti-environmental practices; once you do this, you can start to educate those around you.

Featured Image by Edward Howell on Unsplash.

Free to use, no attribution required.

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